Ever wondered why some specific websites always show up on SERP each time you search for a specific keyword?
Why do some websites take the front page of search results and others don’t?
Is Google playing a favoritism game? Nope.
It’s pretty basic SEO.
As a digital marketer or website owner, you should have at least heard the term SEO once or twice. If you have little or no idea about what it means it’s okay.
Let’s quickly walk though